StreamDNA is the largest searchable database for YouTube creators and influencers.
Imagine ZoomInfo for Youtubers.
With influencer marketing, outreach and influencer focussed SaaS platforms growing at a rapid rate, Jake (Co Founder and Head Of Business Development) wanted to take advantage of this
As the only sales focussed role in the business, Jake had a challenge between balancing closing inbound opportunities and creating opportunities via outbound
Whilst having tried outbound before and doing 1-1 outreach for key accounts, doing this at scale StreamDNA didn’t know where to start
Clear traction in other areas of the market, but lacked time to test those markets and gather the data to find message market fit
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