Case Studies

Built Revenue from $0 - $4,000,000

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About

About

Salesflow is a Linkedin automation tool designed to generate leads for Linkedin users. The company was spun off a lead generation agency and is bootstrapped to this day.

Challenge

Challenge

Understanding true ICP beyond freelancers and solo founders.

How to build a scalable revenue operation that doesn’t rely on A players.

Understanding Key Sales Metrics.

Approach

Approach

Understanding the best ICP for High Sales Velocity.

Implementing SaaS Sales Methodology for the Sales team.

Created Global hiring strategy onboarding.

Systemised inbound & outbound processes.

Implemented Sales Dashboards for Key Metrics.

Outcomes

Outcomes

Hired 8 seller, globally.

Achieved record revenues, every quarter in 2021.

Created Leading Agency Programme in the Linkedin Automation space, accounting for 60% of teams revenue.

Opened up a second ICP for sales teams.

Feedback

Feedback

“Leo helped build the foundations which enabled us laser target our ICP, we were then able to support hire 8 sellers and rise to $4M in ARR”

Anish Ullaskumar (account executive now sales manager)